Innovating beyond current customers & markets – The work of the ZEISS Innovation Hubs

Understanding customer needs is crucial for companies to survive. Innovation methods such as Design Thinking have centred around developing the right solutions to a relevant customer problem. But what if technological disruptions create completely new markets with unknown customers and customer needs? In this presentation, we will share our approach to “DeepTech-inspired” innovation at the ZEISS Innovation Hubs.

Event Details

  • Date: Dec 3, 2024
  • Time: 6:00 PM - 7:30 PM (GMT+2)
  • Location:Online via Zoom
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Speaker

Dr. Fanny Seus

Head of Research & Innovation 

ZEISS Innovation Hub Dresden

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